Diversification, reduce risks but itself can be a Risk--
To diversify is the way to eradicate the the problems imposed by the impact of lower sales and revenues. Having all the eggs in one basket is a big risk that can throw the business through the dinosaur direction.
However there is need for a proper training, measuring of risks, market research and sampling in the diversification proposal. Drafting a weak business diversification proposal is not a risk but a destructive move that can be detrimental to the whole organisation and its stakeholders. A viable business diversification process must include:
1. Business idea
2. Business plan
3. Implementation/launching strategies
4. Risk measuring
5. Launching
6. Monitoring &Control
7. Business/product development
Diversify your business and have the assurance of positive results always,
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